Client Overview
Maison Hachicha has been celebrated since 1980 for its exquisite traditional Tunisian pastries, combining heritage and innovation to offer premium-quality sweets.
Challenge
With competitors upgrading their packaging to luxurious levels, Maison Hachicha recognized their packaging was falling short. They needed vibrant, high-quality designs that would enhance their visual appeal and stand out both in-store and online.
Our Solution
We conducted thorough competitor research and creative brainstorming, creating handcrafted patterns inspired by Tunisian cultural heritage and architecture. The vibrant designs featured luxurious gold accents and bold colors, elevating the overall presentation.
Outcome
The new packaging significantly boosted Maison Hachicha’s appeal, resulting in a 20% increase in sales. Both customers and the Maison Hachicha team praised the enhanced packaging, transforming the customer experience and establishing a new benchmark for luxury pastry presentation.
